Global Warming

Global Warming:

 

Sidderth Basaveraj and Vinay Saya have produced this print based add for global warming. The cleaver use of illustration, they have used ice as the sky, to get the message of the coldness. The image as a hole cleverly make the person think of the subject and want to act upon it.

This add has a good use of imagery and colour which will attract a person or a crowd to look at the advert, this will make them think off the subject. When the have had chance to register their forts they are more likely to act on the fought, due to the message been portrayed through the advert.

The subtleness of the logo and typography is really good, it not to intrusive. The viewer has the opportunity to read it if they want. This blends in well with the image, not distracting or beaning in the way of the advert itself.